The Pickwick | Greenville, SC
Company:
The Pickwick
Address:
3219 Augusta St
Greenville, SC 29605
Industry:
Prescription Drugstore and Soda Fountain
Company Description:
The Pickwick is a local, family-owned drugstore and soda fountain that is celebrating more than 60 years in the prescription business. Its customers reside in Greenville County, and the employees have been with the pharmacy for a combined 133 years. In addition to boasting fast, no-wait prescription service, The Pickwick offers delivery service, complimentary gift wrapping, and a focus on the schools and community. The soda shop seats approximately 50 people, serving simple sandwiches, shakes and malts, fresh-squeezed orangeade and lemonade, hotdogs and chilidogs, 20 flavors of ice cream, and cherry and vanilla cokes served from a 1949 soda fountain. The business is locally run and owned by a third generation of Odoms, a family born and raised in the city of Greenville. The Pickwick is one of the few locally-owned, non-chain pharmacies that remain in SC.
Peacock Projects:
- New website creation (content, design, culling and organization of archived photography, project management, online features such as Rx refill requests, etc.)
- Text, design, and distribution of postcard mailers and cards to customer database
- New soda fountain logo branding & messaging (Prescription for the Soul)
- Misc design projects (menu design, t-shirt, Rx labels, etc.)
- PR for soda fountain, including original plans/announcement, search for eldest resident, grand opening activities, follow-up press